JUST $7 (Normally $17): Nasty plaque bacteria (the cause of bleeding gums and bad breath) love Gum Pockets. They hide out of reach of ordinary 'tooth' brushes. Our dentist-designed Gum Pocket Brush has uniquely arranged tapered bristles and two heads (one at each end) to allow maximum coverage of the hardest to reach areas. The gentle bristles even work around precious dental crowns, bridges and implants.